Peter Lunzer – Track Record

Peter Lunzer – globally renowned wine investment analyst/adviser

With over 30 years’ experience in the wine business, Peter Lunzer has an expertise that encompasses all aspects of investing in fine wines. Peter originally specialised in supplying fine wines to the UK Hotel and Restaurant trade. Having bought and sold wine, lectured and written about it, and become a noted expert in the wines of Bordeaux, he became a pioneer in wine investment as co-founder of The Wine Investment Fund in 2003.

The Wine Investment Fund’s returns were greatly enhanced by Peter’s formulation of the Price Step Theory. With average returns of nearly 2% per month over its five year term, the Wine Investment Fund’s performance far exceeded market expectations.

In a world where wine investment has traditionally been the province of wine merchants who can offer advice but have a conflict of interest, Peter is unique in both his total understanding of wine and his independence. He has now further developed the Price Step Theory investment philosophy into the Wine Price Ratio, a tool that informs investment decisions based on working out how far wine has moved along its natural path of changing price as the quantity of stock decreases, yet the wine improves in flavour and its desirability for connoisseurs.

With a five year track record of success as a wine fund manager, and a unique ability to explain the subject to all, Peter has developed an enviable network of contacts and connections within the industry. His reputation goes before him to provide the ideal platform with which to launch Lunzer Wine Group in Hong Kong.

Peter is not just a charts-based theorist. He is actively engaged with visiting the great Chateaux and tasting wines on a day-to-day basis. Moreover he is always delighted to share these more practical experiences with investors and regularly organises tasting trips for investors and corporate entities alike to give connoisseurs a full wine experience.